Minnie Mouse. Ft. Winkk

Hello Family!

How is everyone doing? Can you believe that we are already nearing the end of 2016? With my birthday around the corner and so much happening on the work front, I haven’t had the time to go birthday shopping hence I have been just shopping online! 😀 I am almost done emptying my account for this month with just a few things I feel I need: Sunglasses. But one thing I suck at is shopping for glasses. Honestly, I need opinions from 20 different people and am not convinced that easy.

Getting the right eye wear can be quite tricky after all. Either it doesn’t fit well on your face or it exceeds your budget. And when you do find something that is reasonably priced, you have to be open to the idea that the quality would be compromised upon. Don’t we all face it? We go to an optical store with a fixed budget in mind. We have our own ideas of what we want. But do the sales executives get it? I doubt. They take extreme pleasure in showing us frames that are way out of our budget and then convince us into buying them. But the dilemma doesn’t truly end here. After 30 minutes of trying on various frames and innumerable selfies, when you finally decide on a pair (after mentally calculating the prices!), you are very conveniently informed that they have some really hi-fi lenses which are better than the regular ones and they would come at an additional cost. If it’s sunglasses, they would come up with these really tech names and convince you that why the expensive ones are better for your eyes!If you have the heart to spend an atrocious amount of money on a pair of glasses, great. Otherwise, the stressful cycle of selecting frames within your budget begins again.

But what if I told you that there is someone out there making your task easier? Someone who makes good quality frames which are afforable and fashionable? Someone who makes shoppingfor glasses a fun experience? You heard me right. Enter, Winkk. A young startup with the core idea of making eye wear shopping a lot simpler and affordable, Winkk runs through an online ecommerce website. And true to their word, their glasses are priced all under Rs. 2000, which is honestly pretty reasonable. The brand was established with a vision to create a platform that is honest and makes shopping for optical products easy, economical and fun. Trusting on their claim, I decided to order a pair of sunglasses from their website. When the parcel came in was I satisfied or what! The delivery happened within 3 working days and the product was exactly as the picture had suggested. What I also liked about them was their “Custom Eyes” feature. How the feature works is that a customer can upload a selfie and a team of virtual stylists at Winkk will get to work like little minions and shortlist a few styles for the customer. A personal touch with technicality know-how, it’s worth giving a try. No? And all at zero additional cost. You pay for the product, the services come complimentary. Being a designer and a fashion blogger, I am supposed to be a better judge of what would suit my face type and look good on me, and I accept I am really sorted on what I want. However, online shopping can be really tricky. Without actually wearing or trying something on, buying clothes is still okay because you have a set standard measurement chart. But when it comes to glasses, it has to not just fit but also suit your face type. No? Hence, when you have services that take care of this one major issue we all face, life is pretty much sorted! A fun fact about Winkk, which is also a noble fact is that they donate a pair of glasses to the needy for every purchase made. Isn’t that the sweetest?

You can check out their website here.

You can check out their Custom Eyes feature here.

You can buy the same sunnies I bought for myself here.

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What is on me:

  • Overalls, Hair band and Top: Forever 21
  • Shoes: Zara
  • Bag: Street Shopping, Bangalore
  • Sunnies: Winkk

Let me know how you like them!

Love and Light,

Inaaya

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